I first got to know John Izzo in a tent on safari in Tanzania. Our 3-week journey led us to one of the last hunter-gatherer tribes in Africa. Our leader was none other than our mutual mentor, Richard Leider, the "Pope of Purpose." John had already established himself as a global leadership author, speaker, and consultant. Little did I know that 11 years later CPL and John would be joining Richard in a global purpose movement, and John would write a defining book called The Purpose Revolution. - Craig
The Purpose Gap
What is the Purpose Gap? It is both an opportunity and threat in the business world today. It exists because there a distinct difference between what people desire and hope for, and what is actually being delivered by businesses and organizations. Today a purpose gap exists for both employees and customers.
Seventy seven percent of employees say there is matters a great deal to work for a company they believe in and a job where they have a sense of purpose. Fifty percent of Millennials would take a pay cut to work for the right company, and almost forty percent cite purpose as the main driver of their engagement and retention at work. Yet the vast majority of people, 75%, say that they don’t work for this type of company- that the company they work for mostly cares about profit and its own self-interest. Therein lies the purpose gap for employees.
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